Green cleaning products are changing the way we clean—safer for our homes, better for the planet.
Traditional cleaners might tackle grease and grime, but many come with a toxic downside. From chemical-laden formulas to plastic-heavy packaging, they often do more harm than good—for people and the environment.
That’s where green cleaning products step in. These eco-friendly alternatives use biodegradable ingredients, avoid harsh toxins, and help reduce our plastic footprint.
But here’s the twist: not all green cleaning products are created equal.
To truly make a difference, it’s important to look beyond the label—and consider the brands behind the products.
In this guide, we’ll explore the most trusted brands making green cleaning products today. We’ll look at how their values, ingredients, and packaging practices support a healthier, more sustainable lifestyle—so you can clean with confidence and a clear conscience.
Top 10 Green Cleaning Product Brands You Can Trust
1. Tru Earth (Laundry Detergent)
What Makes Tru Earth Stand Out?
Tru Earth is redefining what clean means—not just for your laundry but for the planet. Born in Canada, this brand is on a mission to eliminate single-use plastics from household cleaning routines. Their laundry detergent strips are ultra-concentrated, mess-free, and completely zero-waste, offering a smarter, eco-conscious alternative to heavy plastic jugs and chemical-laden liquids.
Sustainable Practices and Manufacturing
Tru Earth uses biodegradable ingredients that are free of parabens, phosphates, and dyes. Each laundry strip is pre-measured to reduce waste and water usage during manufacturing. The packaging is 100% recyclable and plastic-free, drastically lowering the brand’s carbon footprint. Even better, Tru Earth is a B Corp Certified company, meaning they meet rigorous standards for social and environmental performance. Their products are manufactured in Canada under strict quality and sustainability controls.
How Their Laundry Detergent Reflects Sustainability
Traditional laundry detergents contribute to ocean pollution and plastic waste. Tru Earth flips that script with lightweight laundry strips that dissolve completely in water, leaving no microplastics behind. They’re vegan, cruelty-free, and safe for both high-efficiency and standard washing machines. One small strip = one powerful wash with minimal environmental impact.
Should You Trust Tru Earth?
If you’re trying to lower your environmental footprint without compromising on cleaning power, Tru Earth is a brand to trust. Their transparent, mission-driven approach and dedication to plastic-free innovation make them a standout leader in sustainable home care.
2. Puracy (Pet Stain Remover)
What Makes Puracy Stand Out?
Puracy was founded by two dads who wanted safe, plant-based cleaning solutions for their families. Today, the brand is known for combining science and nature to create effective, non-toxic cleaners that are tough on messes but gentle on people, pets, and the planet. Their commitment to transparency and family-safe ingredients sets them apart in the green cleaning space.
Sustainable Practices and Manufacturing
Puracy formulates all its products in the USA using biodegradable ingredients that are free from sulfates, chlorine, animal by-products, and harsh chemicals. They’re 100% vegan and cruelty-free, certified by PETA. Packaging is minimal and recyclable, and the brand offers refills to help reduce plastic waste. Plus, every product comes with a full disclosure of ingredients—no greenwashing, just clean science.
How Their Pet Stain Remover Reflects Sustainability
Pet stains are a nightmare—but conventional cleaners often use harsh ammonia or artificial fragrances that can harm pets and the environment. Puracy’s enzyme-powered pet stain remover uses plant-based ingredients and live cultures to break down organic messes naturally. It’s safe for all surfaces, carpets, and fabrics—without introducing toxins into your home or waterways.
Should You Trust Puracy?
Puracy earns its place on your shelf by being ethical, effective, and eco-friendly. Their transparent ingredient sourcing, responsible packaging, and pet-safe solutions make them a top choice for green households—especially if you share your space with four-legged family members.
3. Bon Ami (All-Purpose Cleaner)
What Makes Bon Ami Stand Out?
Bon Ami has been doing “green” since before it was trendy. Founded in 1886, the brand has built a legacy on simplicity and integrity. Their iconic powdered cleanser contains no harsh chemicals or artificial fragrances—just naturally sourced ingredients that get the job done without harming your home or the Earth.
Sustainable Practices and Manufacturing
Bon Ami’s sustainability lies in its timeless formula and low-impact manufacturing. The cleanser is made with feldspar and limestone, both naturally occurring minerals, and it contains no chlorine, dyes, or phosphates. The product is biodegradable and packaged in recyclable cardboard canisters—completely free from plastic. What you see is what you get, and what you get is clean, safe, and sustainable.
How Their All-Purpose Cleaner Reflects Sustainability
Bon Ami’s Powder Cleanser tackles dirt, grime, and grease without toxic ingredients or environmental consequences. It’s non-abrasive enough for delicate surfaces yet tough on buildup in kitchens and bathrooms. Because it doesn’t rely on synthetic chemicals or preservatives, it’s also safer for septic systems and aquatic ecosystems.
Should You Trust Bon Ami?
Bon Ami is a rare gem—an enduring brand that hasn’t caved to overcomplicated, chemical-heavy formulas. If you’re looking for a minimalist, effective cleaner with a strong environmental ethic, Bon Ami is a classic choice that still holds up in today’s eco-conscious world.
4. Mrs. Meyer’s (Dish Soap)
What Makes Mrs. Meyer’s Stand Out?
Inspired by the values of a real-life Iowa homemaker, Mrs. Meyer’s Clean Day blends the charm of garden-fresh scents with responsible cleaning. The brand takes a nostalgic, homegrown approach to modern eco-cleaning—formulating products that feel wholesome without compromising on performance.
Sustainable Practices and Manufacturing
Mrs. Meyer’s focuses on plant-derived ingredients, essential oils, and non-toxic chemistry. While they’re not zero-waste or plastic-free, they do use post-consumer recycled plastic in much of their packaging and continually work to lower their environmental footprint. Their formulas avoid ammonia, chlorine, parabens, and animal-derived ingredients. Everything is cruelty-free and Leaping Bunny certified.
How Their Dish Soap Reflects Sustainability
Their dish soaps are formulated with biodegradable surfactants that cut through grease without polluting waterways. Plus, they come in a wide range of essential oil-based scents like basil, lavender, and lemon verbena—no synthetic fragrances. It’s a small switch that adds big sustainability wins to your daily dishwashing.
Should You Trust Mrs. Meyer’s?
If you’re easing into eco-living or want something effective and family-friendly, Mrs. Meyer’s hits the sweet spot. It’s not the most radical green brand out there, but it’s a widely available, enjoyable, and responsibly made alternative to harsh conventional soaps.
5. AIRNEX (Biodegradable Kitchen Sponge)
What Makes AIRNEX Stand Out?
AIRNEX isn’t just selling sponges—it’s on a mission to make everyday cleaning tools sustainable and zero-waste. The brand is best known for its eco-conscious kitchen essentials, especially their biodegradable sponges, which replace synthetic options with natural alternatives that actually break down after use.
Sustainable Practices and Manufacturing
AIRNEX crafts its sponges using plant-based materials like loofah, coconut fiber, and wood pulp, ditching the plastic entirely. Unlike conventional sponges that end up in landfills or waterways, AIRNEX sponges are home-compostable and come in 100% recyclable, plastic-free packaging. Even their supply chain focuses on carbon-conscious shipping and minimal waste.
How Their Kitchen Sponge Reflects Sustainability
Your average kitchen sponge is a microplastic bomb waiting to happen. AIRNEX replaces that with a fully biodegradable scrubber that cleans just as well—without the environmental guilt. It’s safe for nonstick pans, durable for daily use, and composts naturally once retired. A small change, huge impact.
Should You Trust AIRNEX?
For those serious about eliminating plastic from their homes, AIRNEX is a smart, ethical pick. It proves that sustainability isn’t just in the soap—it’s in the tools we use every day to clean. Simple, effective, and fully in sync with zero-waste goals.
6. ECOS (Dish Soap for Sensitive Skin)
What Makes ECOS Stand Out?
ECOS is more than just a cleaning brand—it’s a sustainability powerhouse with over 50 years of green innovation under its belt. Family-owned and climate positive, ECOS leads the pack in combining environmental responsibility with human safety. Their mission? To create safer, greener products for everyone, without compromise.
Sustainable Practices and Manufacturing
ECOS products are made in carbon-neutral, water-neutral, and TRUE Zero Waste-certified facilities across the U.S. They use 100% renewable energy and rely on plant-powered, biodegradable ingredients. ECOS also uses post-consumer recycled plastic and continuously improves its packaging to reduce waste. As a Certified B Corporation, ECOS meets the highest standards for social and environmental performance.
How Their Dish Soap for Sensitive Skin Reflects Sustainability
ECOS’s hypoallergenic dish soap skips the harsh stuff. No dyes, no synthetic fragrances, no parabens—just coconut-derived surfactants that cut grease while protecting sensitive hands. It’s dermatologist-tested and biodegradable, making it a perfect match for eco-conscious households and anyone with skin sensitivities.
Should You Trust ECOS?
If you’re looking for a brand that puts people, pets, and the planet first, ECOS is the real deal. Their transparent ethics, climate-positive status, and skin-safe formulations make them a gold standard in sustainable home care.
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7. Dropps (Laundry Pods)
What Makes Dropps Stand Out?
Dropps is the indie disruptor of the laundry world, best known for inventing the original detergent pod (yes, before the big guys). But unlike conventional brands, Dropps doesn’t just clean your clothes—it cleans up your footprint too. With direct-to-consumer shipping and plastic-free packaging, Dropps is making laundry day low-waste and high-impact (in the best way).
Sustainable Practices and Manufacturing
Dropps formulates its products with plant-based, biodegradable ingredients that are free from phosphates, dyes, and optical brighteners. The pods are shipped in compostable cardboard boxes, not plastic tubs. They’ve slashed emissions by manufacturing in the USA, using carbon-neutral shipping, and minimizing packaging weight. Dropps is also EPA Safer Choice Certified and Leaping Bunny certified, which means safer ingredients and no animal testing—ever.
How Their Laundry Pods Reflect Sustainability
Dropps pods are pre-measured, water-soluble, and mess-free, with zero plastic film or microplastics. They’re tough on stains and gentle on sensitive skin and aquatic life. Plus, their formulas are tailored—choose from sensitive skin, stain-fighting, or unscented versions to match your values and your laundry basket.
Should You Trust Dropps?
Absolutely. Dropps isn’t just a product—it’s a statement against wasteful, outdated laundry systems. If you want something that works, skips the plastic, and ships with the planet in mind, Dropps is your go-to.
8. Dr. Bronner’s (All-Surface Cleaner)
What Makes Dr. Bronner’s Stand Out?
Dr. Bronner’s isn’t just a soap company—it’s a social movement wrapped in a label full of tiny text and big ideals. Known for its iconic Castile soaps, the brand is built on principles of fairness, environmental stewardship, and radical transparency. Their all-surface cleaner continues this legacy with the same uncompromising ethics and organic ingredients.
Sustainable Practices and Manufacturing
Dr. Bronner’s walks the walk. They use 100% post-consumer recycled plastic, fair trade-certified ingredients, and regenerative organic agriculture to reduce environmental impact and promote soil health. The company is Certified B Corp, USDA Organic, and Leaping Bunny approved. Their operations are climate-conscious, and they even cap executive pay to promote economic equality within the company.
How Their All-Surface Cleaner Reflects Sustainability
This isn’t your average multi-surface spray. Dr. Bronner’s cleaner uses organic coconut oil-based Castile soap, essential oils, and nothing else. It’s biodegradable, safe for pets and kids, and leaves no synthetic residues behind. One bottle, endless uses—from countertops to floors to bathroom tiles.
Should You Trust Dr. Bronner’s?
If there were a gold standard for sustainable brands, Dr. Bronner’s would be on the podium. Their commitment to ethical sourcing, low-waste manufacturing, and social justice makes them more than trustworthy—they’re aspirational.
9. Bona (Hardwood Floor Cleaner)
What Makes Bona Stand Out?
Bona has been caring for hardwood floors since 1919—and they’ve been quietly making sustainability part of that legacy. A family-owned Swedish company, Bona combines European design sensibility with a deep commitment to non-toxic, planet-friendly floor care. They’re all about beautiful floors, healthy homes, and a better planet.
Sustainable Practices and Manufacturing
Bona is GREENGUARD Gold Certified, meaning their products meet strict standards for indoor air quality. Their cleaners are water-based, biodegradable, and free from formaldehyde, ammonia, and phthalates. Bona also uses recyclable packaging, refillable cartridges, and concentrated formulas to reduce shipping weight and plastic waste. Their manufacturing processes in Sweden and the U.S. follow energy-efficient protocols and strict environmental controls.
How Their Hardwood Floor Cleaner Reflects Sustainability
Bona’s hardwood floor cleaner offers gentle yet effective cleaning without damaging sensitive finishes or leaving chemical residues behind. It’s plant-derived, fast-drying, and safe for kids and pets to walk on immediately. Combine it with their reusable microfiber pads, and you’ve got a reusable, zero-waste cleaning routine.
Should You Trust Bona?
Bona is a standout for anyone who wants pro-level floor care without harsh chemicals. Their eco-minded certifications and refillable system show a real effort toward sustainability—not greenwashing. Trust them to keep your floors (and your conscience) squeaky clean.
10. Ecover (Toilet Bowl Cleaner)
What Makes Ecover Stand Out?
Ecover has been challenging the toxic norms of household cleaning since 1979. Based in Belgium, this pioneering brand made its name by using plant-based, biodegradable ingredients before “eco-friendly” was cool. Their goal? To turn everyday cleaning into a force for good—starting with your toilet, of all places.
Sustainable Practices and Manufacturing
Ecover doesn’t just make green products—they build green systems. Their production facility in Malle, Belgium runs on 100% renewable energy, features a green roof, and reuses rainwater for cleaning. They use recycled plastic bottles, are cruelty-free, and commit to full ingredient transparency. The brand is part of the B Corp community, meeting strict standards of environmental and social accountability.
How Their Toilet Bowl Cleaner Reflects Sustainability
Ecover’s toilet cleaner skips the bleach and chlorine for plant-based acids that break down limescale and odors naturally. It’s tough on grime but safe for septic tanks and marine life. Plus, it smells like pine or fresh mint—not a chemical factory.
Should You Trust Ecover?
Absolutely. Cleaning your toilet shouldn’t mean polluting the planet. Ecover’s long-standing commitment to safe ingredients, smart packaging, and sustainable production makes them a trusted name in green sanitation—right down to the bowl.
How to Know If a Green Cleaning Product Is Actually Eco-Friendly
Many brands claim to be green or natural.
Still, you need to know the difference between products that are truly non-toxic and organic and those that just claim to be sustainable for the sake of advertising.
The problem is that terms like “natural,” “green,” and “non-toxic” are not regulated. They are not legal definitions, and basically mean nothing.
There is still no federal regulation that would make manufacturers list all ingredients on the packaging.
So how can you tell if a product is eco friendly?
Look at the Safety Ratings
Instead of falling for generic advertising terms, pay attention to ecolabels.
To make it easier for shoppers, the Environmental Protection Agency (EPA) has introduced the Safer Choice Program, which certifies products that contain safer ingredients for health and the environment.
Apart from the Safer Choice label, EPA also has the Design for Environment (DfE) label on antimicrobial products such as disinfectants and sanitizers.
If a product displays the Safer Choice or DfE label, you can be sure it passed the requirements and high environmental standards of the EPA.
EPA even has an online search tool to help you find these products.
Here’s the one for Safer Choice-Certified Products.
And the one for DfE-Certified Products.
Besides EPA, there are independent entities like the Environmental Working Group (EWG) that gives product letter grades based on how toxic they are.
When shopping for green cleaning products, make sure to choose those with A-rating (lowest concern) and B-rating (low concern).
Although there is no single database that lists all safe products, a combination of these two EPA certificates and EWG ratings should help you choose sustainable cleaners.
Check the Ingredients
While I’m not a chemist and even less certified toxicologist, I have a rule of thumb to always look for shorter lists of ingredients.
First, this decreases your exposure to potentially harmful ingredients. Second, natural products typically have fewer ingredients as they use natural disinfecting or cleaning power of plants or simpler non-toxic compounds.
Another trick is to look for ingredients you actually recognize, such as
- Baking soda
- Distilled white vinegar
- Quartz
- Limestone
All of these are effective all-purpose abrasives that remove grease and stains without toxic VOC residues that evaporate for days.
Finally, there’s a question of fragrances and dyes. While I love the smell of patchouli-mopped floor, many of those beautiful cleaner fragrances and dyes come from synthetic formulas.
Another rule of thumb is to look for products that don’t contain dyes and artificial fragrances.
Why Choosing Green Cleaning Products (and Brands) Matters
Protect Your Health
To make cleaning products more effective, manufacturers rely on powerful chemicals that are associated with different health conditions.
Cleaning products sometimes contain volatile organic compounds (VOCs) that evaporate from cleaned surfaces, sponges, etc. These compounds cause eye or throat irritation, headaches, even damage to the central nervous system and cancer.
VOCs, together with ammonia and bleach are linked to chronic respiratory problems and allergic reactions.
TIP: Never mix bleach or bleach-containing product with any cleaner that contains ammonia. The resulting gas can lead to chronic respiratory problems and even death.
With ingredients that are proven allergens, neurotoxins, and endocrine disruptors, it doesn’t surprise that more and more people are ditching conventional products for eco-friendly alternatives.
Help the Environment
Even worse, some of these chemicals are even toxic and classify as hazardous. Their labels have orange and black symbols for irritant, corrosive, flammable, or highly-toxic for water organisms.
Released into the environment, these chemicals can pollute the soil and even reach the groundwater.
Studies show that ingredients like alkylphenol ethoxylates commonly found in cleaners cause adverse reproductive effects to the wildlife exposed to polluted waters.
Compounds that contain phosphorus on nitrogen can cause nutrient-loading in water. The result is rapid algae growth and reduced water quality.
When you choose green cleaning products, you’re choosing the environment.
Make Your Home Safer
Remember those flammable and toxic labels? Conventional cleaning products are not something you’d want around your kids.
Small children and pets are especially vulnerable because their size makes for higher exposure levels. It’s a sad fact that household cleaning supplies are among the top 10 substances responsible for poisoning exposure in the US.
But why have any risk when you can eliminate dangerous liquids completely by switching to green cleaning products that are neither toxic or flammable.
Frequently Asked Questions (FAQ)
A cleaning product is green when it’s designed to reduce carbon emissions and minimize the use of toxic chemicals, which keeps people safe and helps the environment. Moreover, a cleaning product is green and sustainable when it’s biodegradable, reusable, organic, or made in an eco-friendly factory.
Yes, green cleaning products are as effective as regular cleaning products that use harsh chemical formulas. Individual products will always differ in quality, but most of these environmentally friendly products are great for washing your flooring, counters, stovetops, clothes, and many other household items.
Green cleaning is important because these sustainable and organic cleaning products help to protect the environment and keep our bodies safe from toxic ingredients.
Eco green cleaning is about using environmentally friendly products that help to protect the Earth by being reusable, biodegradable, organic, or sustainable. Eco cleaners also help to keep your family safe as they are not made with harsh or toxic chemicals.
Clean Consciously with the Right Brands
Green cleaning products do more than just tidy up your home—they protect your health and the planet at the same time. Made with plant-based, non-toxic ingredients, these products skip the harsh chemicals that can trigger allergies, headaches, and respiratory issues.
Many also come in biodegradable formulas and zero-waste packaging—reducing plastic pollution one scrub at a time.
But here’s where real impact happens: the brands behind these products.
The most ethical green cleaning companies go beyond clean ingredients. They embrace cruelty-free testing, renewable energy, fair labor, and sustainable sourcing as part of their core values.
By choosing green cleaning products from brands that walk the talk, you’re not just buying soap—you’re supporting a movement for cleaner homes and a healthier planet.
Make your next cleaning purchase count. Choose the brands that clean with conscience.
